Look at the cover of this Robb Report. Do you see great cars? Or just the Audi (in the foreground for those who do not know vehicles)? Or, do you see our client property, Casa Elar, which serves as the backdrop for this cover story? The answer is simple: you see them all! For years, product manufacturers have undertaken paid placement, with Pepsico...
If you were to ask yourself what makes a vacation great, what would you respond with. To some it’s the activities: to others, the local sights and people you meet. It can be hard to find a destination that encompasses entertainment, local culture and uniqueness. From the fine white sand to the picture perfect views from every angle of the island, Cocoa I...
The month of May is shaping up to be a busy one at LMA. Right now the PR department is in the midst of arranging press trips to Grenada, the ‘Spice of the Caribbean.’ Grenada, a part of the Windward Islands, is located in the Eastern Caribbean. This island nation is a hidden gem and many Canadian media are excited pay a visit to this unique destinati...
Last month, a number of Travel Media Association of Canada (TMAC) members were in London following the organization’s first international annual conference. The event took place in Cardiff, Wales and London, England, was a popular destination both pre and post-conference. LMA arranged for a number of media to stay at the chic Metropolitan Hotel (owne...
The luxurious COMO Hotels & Resorts made their Canadian debut late January 2010 at an elegant cocktail reception arranged by LMA Communications Inc. Media, travel agents, tour operators and tourist boards mingled with COMO executives over cocktails and hors d’oeuvres at the candle lit Gardiner Museum, set against the back drop of white orchid displays an...
Sure, we’ve all worked on campaigns that involved celebrities, experts, and sports figures, but imagine our surprise when the time came to work on a campaign for four-legged VIP’s. Over 2,500 champion canines from across North America converged in New York City for the 134th Westminster Kennel Club Dog Show (Feb. 15 – 16, 2010) at Madison Square Garde...
